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NOW foods 50th anniversary

This post was sponsored by NOW as part of an Influencer Activation for Influence Central and all opinions expressed in my post are my own.

When I was invited to attend the 50th anniversary event for NOW Foods this month, I was so excited! My family has used their brand of vitamins for as long as I can remember, one of the reasons being because they have many vegetable capsule options. My mom always told me NOW was “one of the good ones,” meaning a trusted vitamin brand.

After the event, I believe that now more than ever!

When I arrived at the resort I had a little downtime before the jam-packed schedule began. I had lunch with a few other attendees, checked in and had a chance to explore the campus a bit.

The resort was beautiful and my room had a gigantic porch with a view of the golf course. Chicago knows how to do Fall better than North Carolina because the mid 50’s temperature was a much better welcome than the 89 degrees I had left at home.

The first event was actually a cooking-style competition where we were able to experiment with some of their products! It was hosted by Chef Suzy – you may know her if you watched season 2 of Masterchef.

She works for NOW in research and development – the perfect blend for her to be able to utilize her science background while still sharing her love of food.

To be completely honest, I was a little nervous for this part! Luckily Chef Suzy was so kind and welcoming, and we were on teams, so it ended up being lots of fun instead of intimidating.

Each team had to create an appetizer and a mocktail. I know we were timed, and I want to say it was 30 minutes – but I couldn’t pay too much attention to the timer because I am NOT great under pressure!

Even though my team didn’t win, it ended up being a ton of fun and built some teamwork bonds early on in the weekend. There’s nothing like collaborating with other creators!

Afterwards we were able to eat a full dinner, mingle with the other attendees and even meet NOW Foods CEO, Jim Emme. From the get-go I could tell he was really interested in talking to us, hearing our thoughts, and answering all of our questions.

What I didn’t know about NOW before the event was how many products they actually have! It’s not just vitamins, by any means. They are truly a comprehensive wellness brand that focuses on high-quality, natural and affordable products.

Currently they offer over 1,400 different products! 900 of those are nutritional supplements, and the rest include essential oils, beauty products, and functional food items. (I can’t wait to try their quinoa pasta!) There’s something for everyone!

The next day started early for a 7am kickboxing class. I actually love kickboxing but I don’t love 7am. But they rewarded us with a DIY smoothie station afterwards!

I wish I had this smoothie station set up in my house every morning. This was one of my favorite parts of the event not only because it meant I had survived the workout, but because we were able to try a bunch of their products from their sports line.

Two of the products I was most excited to try were their beet root powder and their MCT oil. I have heard a lot in the wellness space about MCT Oil recently, as it is supposed to be good for brain function, endurance, and even weight management.

I was excited to learn that their beet root powder is one of the only ones on the market that is non-GMO, without anything added. It has become so popular that they’ve actually sold out and are working hard to keep up with the demand.

After our morning smoothies we had a quick break to shower, pack and hurry back down to head out for our NOW factory tour.

I’ve been on some factory tours before that felt very “top-secret” and not for the good reasons. This was not one of them! NOW encouraged us to take video, pictures and ask questions as we walked around. Full transparency.

NOW goes above and beyond industry standards and their Quality Control and Quality Assurance programs help keep them a trusted natural products manufacturer.

I mean seriously – they have hundreds of millions of dollars of state-of-the-art lab equipment and stringent testing policies to ensure their products are of the highest quality possible. They perform over 15,000 quality tests a month!

After the tour, we had lunch and made some bath salts and facial spray using their essential oils.

The bath salts really came in handy for a post-trip muscle soak. Lavender is my favorite!

They sent us home with so many goodies. NOW was super generous with their swag bags!

The essential oil diffuser and the plant protein powder are definitely going to be used a lot in my house, and I’m looking forward to trying some of these other products.

And guess what? For the next few days I’m GIVING AWAY an identical swag bag to one of YOU!

Turns out, I missed my own blog’s 5th year anniversary last weekend, so it’s a joint birthday celebration. Enter on Instagram:


View this post on Instagram


🚨 GIVEAWAY ALERT 🚨 [ad] . In honor of @nowfoodsofficial 50th anniversary + Trial and Eater’s 5th anniversary (which I nearly forgot to celebrate), we are giving away over $500 in products from NOW foods! . Swipe left ⬅️ to see a photo of all the swag! There’s protein powders, a personal blender, essential oils and so much more! . Here’s how to enter: 1. Make sure you’re following me @trialandeater 2. Like this picture! 3. Tag 1 friend in the comments you want to share with! {Option: tell me which product you’re most excited to try!} . I’ll be selecting one random winner on Monday, 10/22! Good luck! . Open to US residents 18 years and up. This giveaway is not sponsored, administered, or associated with Instagram. Contest ends 11:00am EDT Monday, October 22, 2018. . I wrote all about the trip and some of what you’ll be getting in the swag bag – it’s on the blog now! . Link in profile @trialandeater . #ic #nowwellness50

A post shared by Kelly Shea // trialandeater (@trialandeater) on

Beyond the smoothie event, my favorite part of this event was meeting all the attendees and employees who hosted us. Even the CEO, Jim Emme attended most of the event and spoke with us all personally. It was great to be able to meet the man behind such a great company.

If you want to read more about NOW Foods and their policies (like their Non-GMO commitment!), check out this website.

ALSO, in addition to a giveaway I’ll be doing over on my Instagram page, NOW is running their own Instant-Win Game to celebrate their 50th anniversary.

Want to win  one of 50 – $10,000 prize? NOW is producing one million supplement bottles across 50 SKUs with special gold caps. If you find a golden ticket inside one of these gold-cap bottles, you instantly win $10,000 (upon meeting eligibility requirements and prize verification). Check here for more details about the Game, including Official Rules, a list of eligible products, and alternate means of entry.

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Friday 19th of October 2018

Happy 5th Anniversary Trial and Eater!!! Thank you for creating and sharing so many terrific recipes for us vegetarians! We love your stories and your trip recaps and look forward to many more years of good eats!

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